Privacy Policy
Last updated: January 17, 2026
Who we are
This policy explains how we collect and use your personal information when you sign up for updates about Kidfriendly.
Company: Make Work Ltd
71-75 Shelton StreetWC2H 9JQ
Greater London
United Kingdom
What we collect and why
When you subscribe to our newsletter, we collect your email address. We use this to send you launch notifications and occasional updates about Kidfriendly, and to respond to any questions you send us.
We process this data based on your consent, which you give when subscribing. We do not sell or share your data with third parties for marketing purposes.
Email service provider
We use a third-party service to send our newsletter. Your email address is stored on their servers.
How long we keep your data
We keep your email address for as long as you remain subscribed. If you unsubscribe, we delete your data within 30 days unless we have a legal obligation to retain it.
Your rights
Under UK data protection law, you have the right to:
- Access the data we hold about you
- Correct inaccurate data
- Delete your data
- Withdraw consent at any time (via the unsubscribe link in our emails or by contacting us)
- Data portability – request your data in a portable format
- Object to us processing your data for marketing purposes
To exercise any of these rights, email us at datasecurity@kidfriendly.ai.
Data security
We take the security of your personal information seriously and use appropriate technical and organisational measures to protect it.
Complaints
If you have concerns about how we handle your data, please contact us. You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) at ico.org.uk.
Changes to this policy
We may update this policy from time to time. Changes will be posted on this page with an updated date. For significant changes, we may also notify you by email.
Contact Us
If you have any questions about this privacy policy or how we handle your personal information, please contact us at datasecurity@kidfriendly.ai.